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Editorial design, visual identities and websites for creative individuals, businesses and institutions.

based in Amsterdam, The Netherlands


Mainly afternoon is an art direction and graphic design studio practice of Renata Šifrar, known for her simplistic typographical choices and skills in dealing with photographic material. Together with her collaborators, she looks for long-lasting solutions and loves to work internationally. 

Renata studied art direction / photography (MA) at ECAL in Lausanne, Switzerland and Visual Communication at the Academy of Fine arts and Design, Ljubljana, Slovenia. Her design for La Collectivité won Best Identity Design Award at Brumen Biennale in Ljubljana. She is based in Amsterdam and is also a co-founder of a creative agency Miko Resi. 


Fiona Tan, Ada Hamza, Christoph Westermeier, Museum of modern art Ljubljana, Kobeiagi Kilims, Hirohisha Koike, Qiu Yang, La Collectivité, Mobilis, Butik svetil, Outsider magazine... 


Mainly afternoon collaborates with a selected bunch of professionals such as branding and graphic designers, web developers, photographers and illustrators: Mina Arko, Gaja Mežnarič-Osole, Sepus Noordmans, Medeina Musteikyte, Blaž Bauermann

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